Many garden and landscape designers set up their own practices seeking creative freedom, only to find themselves trapped in 60-hour working weeks, lumpy cash flow, and constant project stress.
Having run her own eco-architecture and garden design practice for 15 years, Clare Nash understands the realities of practice ownership. She advocates that designers do not need to sacrifice their personal lives to run a thriving, highly respected business.
In this practical, inspiring session, Clare shares the exact operational shifts and mindset changes that enabled her to build a profitable, remote practice where her team works part-time and with true work/life balance.
Clare will cover:
- How blogging about a specific niche stopped her practice competing on price and brought ideal clients directly to her door
- How shifting your money mindset helps you move away from hourly rates, stop undercharging, and command proper fixed fees
- Practical strategies to smooth out cash flow rollercoasters and take the dread out of month-end
- How to run a flexible, remote design team with just a single structured meeting a week
Whether running a sole practice or leading a team, attendees will leave with practical tools and actionable insights to move away from daily client firefighting, charge what their expertise is worth, and build a design business that truly supports their life.
About Clare Nash
Architect, Garden Designer, Author, and Mentor
Clare Nash runs an eco-architecture and garden design practice built around a flexible, remote, part-time team structure. Author of Design Your Life and Contemporary Vernacular Architecture, she is a RIBA Role Model and lectures on business at Oxford Brookes University. Through her 1:1 mentoring and her 6-month group programme, The Business Space, Clare helps built environment professionals move away from client firefighting, charge what they are worth, and build a practice that truly supports their life.
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Please note - this CPD will be recorded and may be made available in the SGLD Shop. By purchasing a ticket for this event, you agree to participate in a recording that may be made available for purchase. Your personal data will be processed in accordance with our privacy policy, a copy of which is available here.
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